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Wire cars drive change in rural South Africa

A new documentary, The Philipstown WireCar Grand Prix, is bringing international attention to the small Karoo town of Philipstown and its long-running wire car racing tradition, turning a local youth event into the foundation for global social investment.

The film, produced by Giant Films and Accenture Song, documents how the town’s annual wire car race — held for more than 14 years — has become a source of hope in a community affected by unemployment and poverty. It also marks the official launch of the Philipstown WireCar Foundation, which will direct proceeds from the documentary into education and skills development programmes for local youth.

The foundation has acquired a building in the town that will be converted into a community and e-learning centre. Planned initiatives include computer training, robotics, driver’s licence support, and other youth development programmes aimed at creating long-term employment opportunities.

“The race began as a way to give young people something to look forward to,” said foundation chairperson Kay Fourie, who co-founded the original event. “We never imagined it would grow into a global movement with real impact for the community.”

Vice Chair Alistair King said the film provides “a platform to showcase the resilience and creativity of Philipstown’s youth,” adding that it symbolises how discarded materials — and forgotten communities — can be transformed into something of value.

To expand its reach, the foundation will also launch a mobile game that allows users to race digital versions of the handcrafted cars, and an online store selling authentic wire cars and local art. Revenue from both projects will fund youth development initiatives.

The Philipstown WireCar Grand Prix premieres globally this month.

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