In an effort to make a tangible difference in the lives of South African people and uplift the community, online betting company, Lottoland is calling all South African celebrities and influencers to nominate their charitable dream project and turn it into a reality.
Lottoland will choose 13 charitable causes or projects to support, which will be nominated by 13 of South African celebrities and influencers. Local celebrities and influencers are encouraged to submit a short video of themselves and the charity they wish to support. Entries close on 20 January 2021.
The initiative will support projects that are not on the radar of other fundraisers or that may be overlooked by the authorities. Nominated projects should have the power to make a real difference in the country, they should be practically viable, and fall within a budget limitation of R250 000.
“Our nation is hungry and in desperate need of help. In the wake of the pandemic, many businesses were forced to close, and many jobs were lost. We need to combat social injustices and atrocities such as gender-based violence, animal abuse and starvation. These are just some examples of some of the issues and charitable causes which we would like to illuminate and support through this new initiative,” said Maryke Haywood, Lottoland SA Marketing Director.
