Woolworths has announced that over 5 million 500ml PET bottles have been diverted from waste streams and given a second life by being recycled into polyester materials in their Woolworths and the Country Road Group’s winter fashion and home ranges. This equates to more than double last year’s Autumn/Winter ranges.
The major increase in the recycled content has come from popular winter favourite the puffer jacket. Warm, lightweight and water and wind repellent, the puffer jacket has become a winter staple item and this year’s pretty pastel colours create a bold statement.
Men’s and women’s puffer jackets are not the only key winter fashion items in Woolworths stores which support the retailer’s recycled content drive. Woolies has a range of recycled polyester polar fleece items across men’s, women’s and kids including tees, onesies, gowns, gilets and parka jackets and Country Road has a range of recycled nylon jackets.
Recycled polyester is made by cleaning, melting and processing existing plastics and then spinning them into new fibres. These fibres are then either converted into fabric or used as the ‘inner’ fill in puffer jackets and duvets.
Woolworths is committed to circularity to effectively reduce plastic waste and prioritises including recycled materials in products and packaging. Recycled PET is also used in the retailer’s reusable fabric shopping bags.