Sandton City has unveiled the next chapter of its Words That Heal campaign in collaboration with the Riky Rick Foundation for the promotion of emotional well-being this Mental Health Awareness Month. What began as a nationwide call to share words of encouragement has now grown into a moving song of hope and an immersive in-centre experience that celebrates the power of creative expression in supporting youth mental wellness.
Earlier this year, Sandton City shoppers were invited to share heartfelt voice notes of encouragement — messages they would like to say to people who are struggling. A selection of these submissions has now been woven into an original song, also titled Words That Heal, featuring the voice of Riky Rick. The hip-hop song celebrates resilience and reminds listeners that no one is alone in their journey.
Now available online and on YouTube, the track reflects the campaign’s core message: that words have the power to connect, comfort, and inspire. Every person can play a part in turning awareness into action, making mental health a national conversation that continues beyond October.
Listen to the song here: https://www.youtube.com/watch?v=3s_-Aj3I5DA and https://soundcloud.com/sandton-city
From now until Sunday, 9 November, shoppers can experience the Words That Heal pop-up activation on the upper level next to BOSS in Sandton City. Designed with artist Samurai Farai, the space features limited-edition T-shirts, hoodies, and scarves inspired by “artivism” — the fusion of creativity and activism championed by Riky Rick.
All proceeds from merchandise sales will go directly to the Riky Rick Foundation, which supports youth mental well-being and promotes creative expression as a form of healing. Visitors can also pledge their support at www.rikyrickfoundation.co.za/pledges to contribute to mental health initiatives nationwide.
Every day, South Africa loses an estimated 23 people to suicide, with hundreds more attempting to take their lives. Through this initiative, Sandton City aims to provide hope, raise awareness, and foster meaningful conversations around mental health.
Shoppers are encouraged to keep raising their voices for those facing mental health challenges. The WhatsApp line 063 980 5816 remains open. One kind message can help save a life.
For more information, visit www.sandtoncity.com or follow @sandtoncitymall on social media to join the Words That Heal movement.
