The creators of Pokemon Go, Niantic Labs, will soon be releasing their latest installment in augmented reality games.
Harry Potter: Wizards Unite, set to launch in 2018 has been co-developed by Warner Bros., Interactive and its new sub brand Portkey Games.
Apparently the game will allow players to roam the real world collecting power-ups, defending locations and exploring their environment.
Ray White spoke to Stuff Magazine editor-in-chief, Toby Shapshak.
AR is a big deal, it is probably going to be more prolific in terms of usage than virtual reality.
— Toby Shapshak, Stuff magazine editor-in-chief
Pokemon Go in the first 3 months alone delivered 300 million dollars in revenue. At its peak in July last year it had 45 million daily users.
— Toby Shapshak, Stuff magazine editor-in-chief
Harry Potter is even more well known so the potential market is significantly higher.
— Toby Shapshak, Stuff magazine editor-in-chief
The interesting thing for me is how have cleverly they have found a way to extend themselves each time there is a new technology invention.
— Toby Shapshak, Stuff magazine editor-in-chief
