More than 70 South Africans have graduated from GoDaddy Train-The-Trainer programme. The graduates were trained to deliver digital skills to small and medium business owners, with a focus on business owners and entrepreneurs who come from disadvantaged communities in Gauteng.
The Train-The-Trainer courses introduce trainers to building an online presence, enabling them, in turn, to host workshops for individuals and business owners who are new to working on digital platforms. The trainers share their knowledge about how to create a digital presence, including elements such as choosing and registering domain names, setting up a business email and building and managing a website.
So far the GoDaddy Train-The-Trainer programme has up-skilled more than 500 small and medium business owners. Individuals who attend the workshops learn the value of building their brand on the internet and discover how creating websites can help grow their business. The workshops are supported by the Small Enterprise Development Agency (SEDA) and Gauteng Enterprise Propeller.
“By participating in the GoDaddy Train-The-Trainer programme, I had an opportunity to develop a special skill set and then share it with my community,” “Many members of my community are not digitally enabled, so I am grateful to have the opportunity to help them while building a side hustle that allows me to earn extra income while continuing as a student,” said Katlego Komana of Kay Holdings.