CapCut and The One Club for Creativity have announced a global partnership that will create new opportunities for students, young creatives and content creators to develop their skills and gain international industry exposure.
The partnership will connect emerging talent with competitions, creative briefs, awards programmes and educational opportunities across The One Club’s global network.
A key component will be CapCut’s involvement in the Young Ones Student Awards, where students will respond to a dedicated CapCut brief and have the opportunity to earn international creative recognition.
CapCut will also become presenting partner of ADC Young Guns 24, a global competition recognising creative professionals aged 30 and younger.
The partnership builds on The One Club’s broader efforts to create pathways into advertising, marketing and the creative industries.
This includes ONE Creator Lab, established with TikTok in 2023 as a tuition-free programme helping content creators develop the professional skills required to pursue careers in advertising and marketing.
The new partnership will also include in-person and virtual events and a creator content series, extending opportunities for creatives to engage with industry knowledge and emerging technologies.
Adam Izen, Chief Awards Officer at The One Club, said the collaboration would support creatives as artificial intelligence becomes increasingly integrated into their work.
“As AI becomes an increasingly important part of the creative process, this partnership brings together our shared commitment to championing exceptional work and the people pushing creativity forward,” Izen said.
CapCut will additionally support several of The One Club’s established awards programmes, including a new category in the ADC Annual Awards and The One Show 2027 Creative Use of AI discipline.
