South Africa’s leading online property marketplace, Private Property, has announced that its annual price increase, which traditionally comes into effect on the 1st of May, has been placed on hold. In fact, the company is going a step further by reducing the fee structure of most of its products and services by 25%.
The decision, which will be implemented from the 1st of April 2020 for a period of at least 3 months, comes as South Africa grapples with the economic impact of the global Coronavirus (COVID-19) outbreak and is an effort by Private Property to support the industry and its partners.
“Now more than ever, working together is key in us fighting the impact of COVID-19 on the sector and indeed our homes. As such, we are implementing measures as a way of playing our part in this very important fight,” says Amasi Mwela, CEO of Private Property.
“When we announced our rebranding recently, we made it clear that our evolution was more than just a new logo. We affirmed a renewed appreciation for our customers, partners and the people that work hard in the real estate industry.
“We will continue to monitor the situation closely and respond accordingly,” Mwela says. “This is our way of supporting our partners and providing the industry with a little breathing room while property shoppers figure out how to navigate this new world of ours.
“We remain committed to supporting all our business partners in the real estate ecosystem and want to thank all the Private Property employees who have enabled us to do so,” he adds