Consumers are more health and wellness-conscious than ever before. This more wellness, mindfulness-oriented consumer is one that is also more likely to seek out and adhere to daily routines that they can trust and rely on. In this context, skincare routines not only become an important ritual, but also something that drives higher retention and lifetime value for brands.
Skin sensitivity, active ingredients and sustainably sourced raw materials remain a priority – while maintaining the integrity of an all-natural skin face ingredient list for each of the formulations. Every ingredient included in products is there for a specific therapeutical reason. Almost every ingredient is an “active” ingredient, with all formulas being original. Skincare is often seen as a superficial, cosmetic activity.
However, it’s important for individuals to consider the health of their skin just as much (if not more) than its appearance. Skincare is the essence of clear and healthy skin, a fact that has not shied away from social media trends.
In pursuit of this goal Hansel Skincare Pty Ltd has developed a range of plant based and vegan skincare solutions. Founded in 2020, Hansel Skincare Pty Ltd concept for the business was to value and nourish the skin as it is the largest organ in the human body.
The name “HANSEL” which means – A gift given to bring good luck or God is gracious – came from a connection with our grandparents and their family names. They lived an organic, from soil to plate lifestyle in the countryside “Since natural, raw materials come from the earth, when used properly, they benefit people because they offer several benefits,” says Dr. Zon Abdurahman one of the founders.
The common problem that consumers have faced , is that they have gotten so used to skin burning and getting inflamed when using a skincare product, like a face wash or face mask – hoping accepted that the product is just doing its job parred with the tingly burning sensation. When in actual fact, it wasn’t case.
By doing this and using products that contain harsh chemicals and alcohols, it ends up damaging the gentle skin barrier, severely dehydrates and over sensitizes the skin.
The products are packaged in premium glass with PET lids, plastic pump & atomiser attachments. It gives Hansel Skincare products that added luxurious finish and allows our product formulation to shine through.